Telco TV distributor Telus Corp. announced its new pay-per-view product last month, an offering that promises to take advantage of all the flexibility IPTV has to offer. The service will offer big-ticket sports events such as live National Hockey League games for $11.95 each and World Wrestling Entertainment Inc. bouts starting at $39.95. Telus TV is currently available to subscribers in parts of Calgary, Edmonton and the lower British Columbia mainland.